How Artificial Intelligence Systems Are Effectively Trained

September 2, 2021

The Process of AI Training

When most people think about artificial intelligence (AI), they think of two possible futures. A positive future where self-driving cars help us navigate our roads and robot servants help us maintain our homes. Or a more negative one, where machines take away our jobs and employment.

Fortunately, it looks like the negative future isn’t one that we have to worry about. AI systems won’t replace humans in the workforce, but rather they’ll exist alongside humans as invaluable sidekicks. While self-driving cars are advancing towards commonality, other grand AI aspirations await realization. Integral to achieving these goals is understanding how to train an AI effectively.

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5 marketing tactics every eCommerce business should be using

August 13, 2021

marketing tactics for ecommerce

If you’re working in eCommerce in 2021, you should be focusing on using the most effective digital marketing tactics in order to sell your products or services. In this article, we’re going to outline different tactics you can use to improve your sales. Let’s get started.

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5 ways you can improve your SEO by boosting your site’s E-A-T

August 11, 2021

E-A-T

Search engine optimization (SEO) is a marketing strategy that helps you improve your website’s visibility and rankings on relevant search engine results pages. It’s a very important aspect of marketing that can help you reach your target audience and drive more traffic to your website.

One of the ways you can improve your site’s SEO is by enhancing its E-A-T and, in this article, we will look at how to do that.

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How Does Face Detection Work?

July 21, 2021

Face Detection

Face detection technology has come a long way over the past few years. From unlocking your iPhone by scanning your face to automatically tagging photographs, most of us have encountered and benefited from it (in one way or another).

However, there’s a lot more we can do with technology than just recognizing faces. For example, it is now a tool used in marketing to help improve sales and customer experiences. Or you can use this technology in offices to mark employee attendance or provide access to secure areas automatically..

But before we get ahead of ourselves, let’s define it.

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The development of face recognition technology and the role of adequate training data

July 8, 2021

face recognition technology + training data

Face recognition is a technology that is used to identify people by their faces and is a type of biometric software. It is often used in security settings, but also has other uses such as in social media and photo tagging.

In order for AI to be able to recognize a person by their face, it needs to be presented with enough training data, or data that shows the AI how to recognize people by their faces. The training data needs to be accurate, and it must be large enough to provide a large variety of examples.

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Speech Recognition Technology and Its Applications in Sales

June 21, 2021
Speech Recognition Technology + Sales Speech Recognition Technology + Sales

Voice commerce has arrived. Today, retailers can sell products by designing experiences that leverage speech recognition technology and its capabilities.

According to Meticulous Research, wthe speech recognition market is forecasted to be worth approximately $26.79 billion by 2025 (growing at a CAGR of 17.2%). The number of voice assistants used around the world is also expected to reach a whopping 8.4 billion by 2024.

As such, speech recognition technology, like the dotcom boom, is well-placed to create a new avenue for sales teams around the planet. But before we get ahead of ourselves, let’s first define it.

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How search results exactly match the search intention of the user

June 8, 2021

search intention

Have you ever wondered how search engines work? There are literally billions of web pages available online with millions more being created every year. Search engines do not only help you find a particular site, they also help find content and information within that site.

Consider the fact that search results need to work within a website also helping you find the specific “widget” you’re looking for so that you can make your purchase.

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AI in Various Industries – What Roll Does It Play?

May 27, 2021

AI + Industries

Artificial intelligence (AI) plays a role in the most varied areas of our lives. Among those are also different branches of industry, where it is used daily with increasing frequency. Which of these sectors are important, and what additional value can AI offer you if you conduct business in the corresponding fields?

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Advantages and disadvantages of online surveys

May 20, 2021

online surveys

Word has spread that opinion polls on the street or by phone are not exactly popular with the people they address. The Internet offers far more and better possibilities. But how do online surveys fare in practice? Where do we stand in terms of data quality, feedback and feasibility? What are the advantages and disadvantages of online surveys? A brief overview.

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5 ways you can ensure your website attracts your ideal customers

May 19, 2021

website for customers

When you’re focusing on making your website top-notch, you’ll want to ensure that it’s optimized to attract your ideal audience. This will consist of the people you’re trying to sell your products or services to.
You’ll want to consider every aspect of your typical customer’s journey, from how they usually come across your business, to what they’re likely to be looking for on your website. This will help you to get a better idea of how you can grab the attention of the most relevant people, and then hold their hand through the process of making a purchase.

In this article, I’m going to outline some of my top tips for ensuring that your website is going to attract your target customers. Read on to find out more.

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